Sqor has come up with an ingenious way to enhance the fan/athlete relationship.
They have taken the social media experience to a whole other level, With the click of a button any athlete or team on the SQOR roster can create their own content in real time. Any news on any team or personality is available at your fingertips. Today's sports personalities are creating content that is fully available to members of Sqor giving them an interactive experience like no other.
I had the pleasure to speak with Sqor CEO, Brian Wilhite who talks about their commitment to this new platform.
The GM’s Perspective: Can you give the reader’s an understanding of what Sqor is and what your company is trying to accomplish?
Brian Wilhite: We’ve built a social network dedicated specifically to sports, but more specifically to the athlete/fan relationship. I was looking at the world of sports a few years ago (I started the company approximately three years ago), and I observed that something was missing in the sports eco-system. And if you think about sports globally and with the World Cup going on right now, most of how the sports product is delivered to us around the team, the league, and the game.