NEW YORK (May 19, 2009) ─ Sunday’s Western Conference Final, featuring the Chicago Blackhawks and the Detroit Red Wings, registered a 2.0 overnight metered market rating, making it the most-watched broadcast of a NHL on NBC game, excluding the NHL Winter Classic and Stanley Cup Final games, since NBC resumed its partnership with the NHL in 2005-06.
The rating marked a 33-percent increase over last season’s comparable Conference Final game on NBC (Dallas Stars at Detroit, Game Five, May 17, 2008), and is the highest metered-market rating on a national, over-the-air rightsholder for a Conference Final game in six years (Game One of the Anaheim Ducks/Minnesota Wild, May 10, 2003).Sunday’
2.0/5 rating/share also is up 18 percent from the comparable Sunday Conference Final broadcast on NBC last year (Philadelphia Flyers at Pittsburgh Penguins, Game Five, May 18, 2008) which averaged a 1.7/4. Overnight, Sunday’s NBC Blackhawks/Red Wings broadcast averaged a 7.7/19 rating/share in Chicago and a16.9/38 in Detroit.
Top NHL markets were as follows: Detroit (16.9), Chicago (7.7), Pittsburgh (4.0), Buffalo (3.4), Columbus (2.2) and Denver (1.9). Top non-NHL markets were as follows: Cleveland (3.1), Norfolk (2.6), Charlotte (2.3), Birmingham (2.0), West Palm (2.0), Memphis (1.9) and Providence (1.9).